Decoding the Global Halal F&B Market: Trends, Challenges and Opportunities

The Halal F&B market is growing so fast. In 2021 Muslim consumers spent 1.2 trillion dollars in food and beverages. Of these approximately 500 billion dollars approximately were allocated by the Muslim population to the consumption of Halal-certified food and beverages. It is expected that spending on Halal foods and beverages will grow to 1.6 trillion dollars in 2025, representing approximately 20% of world spending on food and beverages that year. For the food and beverages companies, the takeoff from this market has not gone unnoticed. The increase in the purchasing power of the more than 1.8 billion Muslims who inhabit our world, because of the economic growth experienced by the 57 Muslim-majority countries, has stirred up the interest of the food and beverages companies for this huge and fast-growing market.