Features & Attractions
Sweet Tastes of the World
Indulgence at its finest, the inaugural Sweet Tastes of the World features an eclectic line-up of Celebrity and Michelin-starred chefs and dessert maestros creating culinary masterpieces that represent 4 continents of the world.
The multi-sensory feature includes live cooking demonstrations, masterclasses and thrilling competitions where the chefs team up and go head-to-head for ultimate recognition among their peers.
Sweet Tastes of the World is a rare opportunity to experience the spellbinding theatrics and mastery of world renowned pastry chefs. Join us at Za'abeel Hall 5.
yummex ME Innovation Awards
If you're interested in the Sweets & Snacks industry, this is not to be missed!
The 2019 most innovative products in the industry will be selected by an independent jury of experts and unveiled at the show.
Awarding categories are:
- Best Chocolate Product
- Best Hard & Soft Candy
- Best Bakery Product
- Best Snack Product
Industry trends and shortlisted innovative products will be displayed at Za'abeel Hall 5.
Interested in FMCG contracts opportunities?
At PRIME - Private Label & Licensing Middle East, a live stage will bring together a series of discussions, presentations and pitches so that you can explore new revenue streams:
- Private Label market outlook
- Choosing the right brand for your licensing campaign
- Discover trending lifestyle and entertainment brands for all age brackets
- Packaging masterclasses
- Finding the right contract manufacturer
- Trend alerts, and much more!
Visit the PRIME Stage, located at Za'abeel Hall 6.
Maximise your ROI by meeting global and regional buyers from retail to hospitality and airlines.
PRIME Connect is an exclusive one-to-one business meetings programme for buyers of private label and licensing solutions.
Make the most of your face-time with PRIME’s dedicated business matchmaking platform, and its new enhanced features.
Visit the PRIME Connect meetings lounge, located at Za'abeel Hall 6.